Data is precious, even priceless. We don't even want to think about what could happen from losing an important event. We are busy people. We sometimes forget, some people just don't do it or others are just...
You ever get bored shooting at 1.2? Yea me too... LOL but don't get sad... there are other toys out there. Canon's 24mm TSE Tilt/Shift lenses are awesome for so many reasons. However the key feature of...
So as a new segment to IEPR's FOCUS blog, we are introducing an ARTIST SPOTLIGHT to give exposure to those that are doing BIG things in the very competitive world of photography and videography. To...
So, with our absence from last week, we were working very hard in renovating the space in downtown Pomona. With a splash of colors on the wall, a new reception desk and some new decor... IEPR has shifted the...
So the time has come... things had to change This week we are going through changes here at the studio Here is a preview It is not much but it is something... stay...
So renters are always asking me, "Is the Canon 70-200mm 2.8 Mark II really better than the Mark I?" and the best way for me to answer that is... "Once you go Mark II, there is no turning back". Better yet,...
So this year has been a very intensive year trying to balance both my photography career and the rental business. To be perfectly honest, yesterday was the first time I seriously shot since March of this...
http://www.usa.canon.com/cusa/consumer/standard_display/EOS7D_firmware Since I started digital back in 2003 with the Canon D30 (yes I said that right, it was the other way around back then), I have yet...
So after much thought, IEPR has decided to maintain a blog to keep renters in the loop with new gear, news, humor and the 100 other things we do here. It won't always be photography related although we will do...